Extremed

August 29, 2024 Portfolio

Extremed

We were initially engaged to develop a new energy drink brand.

However, after conducting extensive research and presenting our insights, our client chose to pivot towards a product line that better aligns with the growing demand for natural flavours.

This shift led to the creation of a range of flavoured coffees and fruit juice blends, offering a healthier alternative to the typical high-sugar energy drinks.

We then designed innovative packaging that visually represents the fusion of two distinct flavours, creating a unique and memorable taste experience.

The packaging concept was met with great enthusiasm, and as a result, we are now moving forward with the next phase—developing a series of advertisements to highlight and complement the bold, distinctive flavours of the product line.